Our research methods reveal whole new territories...

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Digital Diet Studies

Track how users consume digital content across platforms. You will know how they use them and why for a more complete understanding of consumer habits. With it, you can create targeted marketing strategies, better product alignment and ultimately, increase competitive advantage.

Information Diet Analysis

Learn how your consumers interact online by capturing, analyzing, and mapping their digital "diets.” You will identify patterns of consumption, across multiple touchpoints. This patent pending system of analysis helps you improve product marketing effectiveness.

Documentary Films on Users

Using Hollywood grade equipment and techniques, We will capture real life moments of your consumers, so you can be immersed in how they live. Abstract persona diagrams will become tangible stories, and moving human perspectives.

System Dynamics Modeling

Partnering with MIT’s Systems Dynamics Group, we showcase cause-and-effect relationships to anticipate changes in consumer preferences. By mapping out scenarios, you reduce the potential of long-term risk.

We don't shy away from tradition either

We also offer standard research methods, so you can get full coverage to innovate, growth hack, and keep your startup on top of its game.

concept tests
cognitive testing
cognitive mapping
a/b tests
attitudinal surveys
tracking surveys
nPS / CSAT studies
Focus groups
Systematic literature Reviews
survey / questionnaire design
census & microdata studies
third party data assessments
customer segmentations
customer advisory panels
customer journey analysis
competitive intelligence
usability benchmarking
usability testing
uX flow analysis
1:1 customer interviews
participant incentive management
research operations diagnostics
knowledge management assessments
Knowledge Repository Development

Still curious?

Incomplete and outdated insights are a thing of the past. We give you a front seat into how your customers live, work and interact. We weave together diverse inputs into a complete picture, for your product.